by zohaibtarar | Sep 19, 2025 | Press
As inflation continues to shape consumer behavior, the off-price fashion market is quietly growing into one of the most resilient segments of retail. In 2024, the U.S. off-price apparel market was valued at over $353 billion, with analysts projecting growth fueled by...
by zohaibtarar | Sep 18, 2025 | Press
My start wasn’t in a glamorous fashion house, it was in a small, women-owned garment trading and export company. They carried a treasure trove of well-known brands, sourced directly from the very manufacturers who needed help selling off their excess merchandise due...
by zohaibtarar | Sep 17, 2025 | Press
In an era where consumer discernment is sharper and brand loyalty increasingly influenced by value-driven narratives, fashion consultant Kenchen Bharwani is at the forefront of redefining how shoppers view and trust off-price fashion.
by zohaibtarar | Sep 16, 2025 | Press
As the U.S. fashion industry faces a generational shift, consumer priorities pivoted toward affordability and sustainability. Shoppers want stylish clothing without the ethical baggage of fast fashion ushering in an era where off-price fashion is no longer niche, but...
by zohaibtarar | Sep 15, 2025 | Press
Kenchen Bharwani didn’t just find a niche in the fashion industry—she built a movement. For over 17 years, she has been at the forefront of the off-price fashion world, proving that excess inventory isn’t waste; it’s potential waiting to be unlocked.
