by zohaibtarar | Sep 18, 2025 | Press
My start wasn’t in a glamorous fashion house, it was in a small, women-owned garment trading and export company. They carried a treasure trove of well-known brands, sourced directly from the very manufacturers who needed help selling off their excess merchandise due...
by zohaibtarar | Sep 17, 2025 | Press
In an era where consumer discernment is sharper and brand loyalty increasingly influenced by value-driven narratives, fashion consultant Kenchen Bharwani is at the forefront of redefining how shoppers view and trust off-price fashion.
by zohaibtarar | Sep 16, 2025 | Press
As the U.S. fashion industry faces a generational shift, consumer priorities pivoted toward affordability and sustainability. Shoppers want stylish clothing without the ethical baggage of fast fashion ushering in an era where off-price fashion is no longer niche, but...
by zohaibtarar | Sep 15, 2025 | Press
Kenchen Bharwani didn’t just find a niche in the fashion industry—she built a movement. For over 17 years, she has been at the forefront of the off-price fashion world, proving that excess inventory isn’t waste; it’s potential waiting to be unlocked.
by zohaibtarar | Sep 14, 2025 | Press
The off-price fashion segment is set to outgrow its full-price competitor over the next five years. With industry experts like Kenchen Bharwani closing seven-figure unit procurement deals, it may dominate the industry sooner. Known as a trailblazer within the segment,...
by zohaibtarar | Sep 13, 2025 | Press
Off-price fashion is no longer a niche industry operating on the fringes of the fashion world. As consumers grow increasingly conscious of their environmental footprint, the demand for affordable, sustainable clothing continues to surge. In this rapidly evolving...